More Efficiency with Adference SEA Bid Management

Adference SEA Bid Management is based on modern algorithms designed to automatically optimize your Google AdWords accounts. Thanks to specifically developed statistical models active in the background, the Adference system finds the right bids for your campaigns every time. Choose your bidding strategies, and get ready to optimize your accounts within minutes!

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Attribution in Your Marketing Cockpit

Adference combines data on the performance of your ads, your advertising spend and data from your CRM to calculate the realistic attribution of success of your individual campaigns. Adference supports you with expert advice that can optimize your marketing activities, maximize the acquisition of new customers, and optimize your return on investments. The results of your attribution analysis and Adference’s recommendations for action are presented to you in an individualized Cross-Channel Marketing Cockpit.

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Optimize Your Marketing Processes with Media Data Science

Adference relies on media data science to analyze and improve the performance of your internal marketing and business intelligence processes, all powered by intelligent algorithms and statistical modeling techniques. In close consultation with your professionals, Adference defines the basis for optimizing your media modulation by asking what the central key performance indicators in evaluating your advertising are and how they can be measured with precision and used to better manage your marketing activities? Adference analyzes your processes, vets your data repositories, and unites them to first-rate marketing process control.

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