18. October 2017
Limited budgets for prioritized campaigns in Google Shopping that work

Budget limits mess with your campaign priorities in Google Shopping

  Recently, some of our users ran into trouble because of limited budgets in Google Shopping that basically […]
18. October 2017
Adfernce displays Google Shopping campaign history

New: Deeper insight into Google Shopping campaigns

  Yesterday we launched our newest addition to the Adference interface! Here is what you need to know: […]
28. September 2017

New: Ad group targets displayed at campaign level

We’ve implemented two small but useful details at the Adference Bid Management interface that will make working with […]
20. February 2017

Bidding for Google Shopping and Google Text Ads: Which one is more challenging and how do they differ?

Without keywords to manage your ad placements, finding the right bids for products in Google Shopping seems at […]
20. January 2017

Irregularities in campaign performance: When to exclude outlying data in Google AdWords

Every day we feed data into our bid management system to give it the information it needs to […]
12. January 2017

Case Study: How MyHammer increased conversion numbers in Google AdWords by 40% while reducing costs per lead

Myhammer achieved a significant increase in completed request forms from customers seeking to hire a tradesperson Read all about […]
10. January 2017

Event calendar for 2017: Meet the Adference team in London and all over Germany

21. December 2016

Adference co-founder live from Stanford: Google workshop on SEA campaign management

Adference’s session at the “Google Digital Workshop on Campus” this Friday was streamed live from Stanford University where […]
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